There’s no question about it – blogging can be super time consuming. If you’re a virtual assistant with a daily to-do list as long as your arm, you may feel like you don’t have the time to keep up with your blog.
However, if you’re looking for traffic and exposure to your site for your products and services, then it might just be your day’s most important task.
The same goes for your clients, if you are currently offering blog services, remind them how important their blog is to their online success. A virtual assistant is a Godsend to online solopreneurs for so many reasons, but especially when it comes to helping behind the scenes with their blog.
Here are some tips for taking the blogging weight off your shoulders and making blogging what it should be – fun, energizing, and creative.
Find Your Best Writing Times
Everybody has certain times of the day when they feel more inspired than others. For example, you might have your best ideas in the mornings just after you wake up. Set aside some time each day during these periods for working on blog posts. Strike while the iron is hot.
Devote an afternoon or whole day to writing and loading up your blog with draft posts. Writing daily can be a chore and you may have days when you just don’t feel like it, or when other emergencies come up. However, if you write a number of posts at one time, when you’re on a roll, you can create enough for several days or weeks. Just upload it to your site in draft form. All you have to do is publish whenever you’re ready for another post or schedule them out for the month. Batching content in this way can be a huge productivity booster that will give you time to focus on other things when completed for the time period you determine (ideally a month would great).
Keep an Idea List
Any time you get an idea for a post, write it down. It could be when you’re at work, out walking around somewhere, or even going to sleep at night. Start an ‘Ideas’ file and just keep adding to it. Whenever you’re feeling uninspired or have writer’s block, refer to this file and pick one that strikes your fancy. You might also set aside some time for brainstorming topics. Let the ideas fly and don’t judge whether they’re ‘good’ or not. An idea you think is off-the-wall now may be a winner later. So at least get your ideas on paper.
Know Where to Get Ideas
Bookmark some good sites for getting new ideas when you run out. You can find interesting ideas absolutely anywhere online, but some of the best places include forums, question and answer sites, article directories, social media sites, or other blogs. Read what people are talking about. Take each question you see asked online and write a blog post that answers it. You can also get 101 VA Content Ideas right here.
Outsource and Edit
Hire someone to write your blog posts for you and then edit the work they deliver so it is in your voice. One great way to save money doing this is to hire people to write short articles (300 words or less) to use as skeletons that you’ll flesh out. As you edit, expand on the points they make and add your own ideas. This is cheap and it saves you a considerable amount of time. If you find a good writer, you can also let them come up with post ideas for you.
When the Inspiration Dies…
Whenever you don’t feel like blogging, stop. If you push it and write when you’re not feeling inspired, it’ll show. You need to give your readers nothing less than your best. And if you’re feeling uninspired, remember that there are simply days when the writing doesn’t flow. Don’t beat yourself up about it. Just take on some other tasks from your to-do list and move on.
Private Label Rights
Private Label Rights are also a great alternative to coming up with blog posts from scratch. Private Label Rights give you the rights to the content to use as you’d like. So you can purchase them and use on your blog, in an information product, in social media, etc. You will want to change up the writing at least somewhat, to ensure it has your voice and spin on things. Your clients can also purchase the rights and pass them on to you to write up a draft before they do the final pass. Here are some great PLR sites with quality content you should check out:
All Private Label Content
The biggest things you can do to take the pain out of blogging is plan and batch content. That way you have a plan in place and you can take a couple days to write, then you have a break until the next batching session begins.