Many times during a Virtual Assistant's career, she may need to shake things up in her business in order to feel successful. This can happen even when you're making a good income and have your services clearly defined and packaged up neatly. Out of nowhere, there comes this tug of wanting to level up and do more. I like to think of it as the universe telling us to play bigger. The problem is, we only have so many hours in the day that we can work. Taking on another client seems out of the question.
That's when you need to get creative. Instead of bringing on more clients or trying to repackage your services (for the tenth time), here are five ways you can break your current income ceiling without bringing on more clients.
Create Information Products
The benefit of having a product or several products is that you do the work once and you can profit from it for months or even years to come. But don’t think you have to create everything from scratch.
You can use the content you already have to create products. For example, if you have a huge archive of blog posts, consider combining some of them into a short report. If you have a lot of private label rights content, create workbooks from them. If you have a podcast, consider turning some of your previous episodes into an audio course.
Build a Team
Many VAs work solo at first, but it might make sense for you to start building your team.
With a team, you would still earn income from your services but you’d also be able to outsource some of the tasks, giving you more freedom and time. If you're organized, a natural leader and are great at delegating this might be the route for you.
Teach a Course
If you specialize in something in your VA business, consider turning your skills into a course that other VAs can take and benefit from. Maybe you are a rock-star at editing audio or video, those skills could easily be turned into a class by using screen capture software to record your normal process as you edit audio or video files. Then you could sell those videos as “over-the-shoulder” courses to other VAs or even entrepreneurs to do it themselves.
Try Joint Ventures
Finding business partners that you can joint venture with is also a great way to level up and get your name out there. This way, the burden of creating and selling a product would be shared with a friend and fellow VA that you trust.
The advantage of a joint venture is that you can shine your skills while your partner shows off hers in a different area. For example, if you’re a graphics expert partner with a stellar copywriter to create a product together.
Hire a Coach
Another way a virtual assistant could level up is to hire a coach. Working with a coach allows you to benefit from someone else’s years of experience and wisdom.
You’ll get to see your business with fresh eyes and may see profit opportunities you’ve overlooked. You’ll also have someone there to cheer you on and hold you accountable for reaching your goals.
Are You Ready to Level Up?
If you feel like you’ve hit a wall and you want to break through it, leave a comment below. Let's talk about which next steps make the most sense for you.